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<Paper uid="W02-0206">
  <Title>An Experiment to Evaluate the Effectiveness of Cross-Media Cues in</Title>
  <Section position="2" start_page="0" end_page="0" type="intro">
    <SectionTitle>
1 Introduction
</SectionTitle>
    <Paragraph position="0"> Authors of English-language print documents containing both text and graphics traditionally have used phrases such as 'See Figure 1'.</Paragraph>
    <Paragraph position="1"> Intuitively, these cross-media cues (CMCs) help the print reader to integrate information presented in different media, i.e., printed text and printed graphics. We are investigating how, if at all, these cues should be used in presentations delivered in computer media such as web pages. Our long-term goal is to develop a non-application-specific computational model for the decision of when to direct the reader's attention to related graphics, what kinds of things to say about them, and where to place the cross-media cues in the text.</Paragraph>
    <Paragraph position="2"> For exploratory purposes, we previously performed an informal corpus study of the use of cross-media cues in arguments (Green 2001). However, we contend that print-media-based corpus studies may not provide sound information on which to base a model for on-screen presentations. Human-computer interaction (HCI) studies have shown that there are significant differences between reading from print and computer media, e.g., that reading from screen is slower and comprehension is worse (Dillon, 1992; Muter, 1996). Thus, as an alternative to corpus analysis we have begun controlled user studies employing &amp;quot;throwaway&amp;quot; prototypes. In this paper, we present the design and preliminary results of an experiment on effective cross-media cue usage in computer media.</Paragraph>
  </Section>
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